Airline Loyalty Program which started as a mere CRM Tool to novel marketing concept in the 20th century, has drifted away to become an independent profit centre and an independent business enterprise itself. With combined turnover of all the airline loyalty programs nearing USD 100 billion, loyalty programs have become a standard feature for any airline, today. The objectives of this course is to develop a understanding of their concept, design, accruals, redemptions, trading, management, and strategic impact, to learn how to implement, and manage effective loyalty programs, to explore strategies for enhancing customer engagement and program profitability and to analyse industry trends in airline loyalty programs. This course fulfils these objectives and also provides the information of tier structure of loyalty, its automation, economics and evaluation. The course is ideal for any member of any loyalty program or those who work in the industry, closely with loyalty management, Airline Managers as well as aspirants in Aviation Industry.